What Type of Advertising is Best for a Small Business?

What Type of Advertising is Best for a Small Business?

Small Business Advertising Options: What’s Right for You? Many times a small business owner will draw a blank determining how to spend their advertising budget. They have often never purchased ads before, have minimal budget to work with, and haven’t a clue as to what’s available to them.The fact is advertising is essential for a…

Continue Reading →

5 Ways to Employ Social Proof in Your Marketing

Social Proof

Using Social Proof to Help Generate More Sales There’s something elemental in the impact that others have over the sales process. People want to know that they are not alone in liking or purchasing a product or service, and will crave the opinion of complete strangers in order to help give them enough courage to…

Continue Reading →

What is Social Proof and How Can You Use It?

Social Proof

Learn What Social Proof is and How It Can Best Be Used If you really have no idea what the concept of social proof is all about, let’s define it right now. Social proof is the idea that people will shape and conform their ideas and beliefs to the prevailing wisdom of the crowd, assuming…

Continue Reading →