How to Create Better Calls to Action

How to Create Better Calls to Action

How to Create Better Calls to Action There are countless things that can go wrong with your conversions, and ferreting out the exact cause is sometimes a difficult mystery to solve. You do your best to craft winning sales copy, landing pages, opt-in forms and other offers, only to see that after all your hard…

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7 Ways You May Be Sinking your Own Traffic and Conversions

7 Ways You May Be Sinking your Own Traffic and Conversions

Learn 7 Ways We Can Hurt our Own Traffic and Conversions Do you have what you feel is a good offer or lead magnet that is floundering, and you’re not sure why? Oftentimes marketers set up wonderful funnels and marketing materials that ought to work well, but for whatever reason don’t. Often we’ve inadvertently set…

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How to Craft Great Press Releases

hand writing press release

Learn What It Takes to Craft a Winning Press Release There is no magic formula to crafting an effective press release, but more a sticking with several basic guidelines that will help you succeed in this fairly specific form of information dissemination. Do things in the format expected and if your event is newsworthy and…

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