Mobile site, mobile app, or both?

mobile site or app

You may have been considering whether or not it’s wise for your business to spend the time and money needed to develop and implement a mobile app for your business. Does a mobile app even make sense for your small business? What would it cost? Who’s going to update it? These and many other questions…

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Do Your Marketing Emails Look Terrible on Mobile Devices? That’s a Problem

Email marketing

Email marketing can be tricky enough without us making the job even more difficult. With mobile email open rates increasing quickly, it can be a virtual death sentence for your small business if you neglect optimizing your marketing emails for small screens. Mobile email opens are exploding! According to a study by, mobile opens…

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Why you should use infographics in your business


So why use infographics? Infographics have taken our world by storm, as we are all more and more inclined these days to process data visually than through the written word. Neuroscience explains why: according to research from 3M (maker of Post-its, among other things), 90% of information transmitted to the brain is visual, and visuals…

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