How Big Should Your Content Marketing Budget Be? Use Our Planning Formula To Find Out…

Marketing Thought Leader Seth Godin has said that “Content marketing is all the marketing that’s left.” If you believe him, then your budget for content had better reflect the strategic role it has in your marketing plan. Nearly all businesses have at least some sort of funds allocated to content marketing. According to eMarketer, 84%…

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Tips for Making Your Marketing Budget Go Further

Tips for Making Your Marketing Budget Go Further

3 Guidelines for Getting the Most Out of Marketing Budget Creating amazing content means your social media followers will retweet and share what you are producing. One large expenditure in marketing, though, is the concept that all content must be new when it is shared to the world. Never Wait To Outsource Far too many…

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Lead Generation Strategies that Won’t Break the Bank

Lead generation strategies that won't break the bank

Great Lead Generation Approaches for Shoestring Budgets One would wonder, for instance, why lots of people would sign on for a webinar hosted by a bait-and-tackle shop. Fortunately, companies that don’t mesh with live webinars could instead offer online training videos. Do Not Be Reluctant to buy Leads There are those who look down on…

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