How to Create Social Media Posts That Get the Clicks

Social Media Posts

How to Create Social Media Posts That Get the Clicks

There may be little more frustrating than spending tons of time and energy on social media only to see those efforts go to naught when no one bothers to comment, engage share, or worst all, not click on your links.

There are a few ways to escape the black hole of social postings, and we’re going to cover that right now.

3 Tips for optimizing your social media for more clicks

Be sure to ask for Shares, Likes and Retweets – Being that this is social media, people will respond to requests like this if they feel what they’re sharing has value. Did you catch that last part? It has to be something of value they are sharing. Creating unique content that hasn’t been seen in seventy-four other places is the key here. Asking then is a no-brainer, as it makes them look great and feel good about sharing this with their audience.

Be sure to craft your call-to-action with care – Just because you stick a link on the page doesn’t mean anyone is going to click it. Provide them with a good reason and a need to do so. Make your calls to action benefit filled and problem solving. Also, be as specific as you can: “Access this today to get rid of your acne in 3 days!” works much better than a generic “Click here”.

Get creative with imagery – Across every social network you can think of, images rule. Pinterest, Instagram, Facebook, and for that matter YouTube all possess robust image and video capabilities. And you know, no one is shy about sharing images and videos with their circle of influence.

It’s your job to initiate the conversations, upload the images, post great content and ask for the actions. Do all of this and you’ll surely see a whole lot more clicks!