7 Examples of Subject Lines that Get Your Emails Opened

7 Examples of Subject Lines that Get Your Emails Opened

See These 7 Types of Subject Lines that Get Opened

Some emails subject lines get considerably more opens that others; that is simply the facts. The goal of the subject line is to get the email opened, nothing more. Making promises we can’t keep, or being overly sensational will cause antipathy and result in unsubscribes.

Your job is to know which these are and utilize them and reject the urge to get clever and try and use clickbait and other tactics that may in fact work against you. It’s much better to deal in truth, and utilize proven subject line types that employ sound principles to get your emails opened. Listed below are 7 of the top opened types of email subject lines.

7 Types of email subject lines that get clicked!

Emphasize Benefits: You need to tell the reader what they get out of this: everyone wants to know this. Injecting a solid benefit in your subject line, usually with an implied promise of some sort will work wonders for your open rates. One example could be “Create a second income stream in less than 30 days!”

Questions: Asking a question subliminally begs a response. “Do you enjoy working for your boss?” will often create an emotional response that will get them to open and read on.

Use How-To lines: Many times these subject lines work well, due to the fact the information you’re presenting is something they wanted to know, but have so far been unable to figure out for themselves. I mean, who wouldn’t want to know “How to whip up a Chocolate Mousse in 3 Minutes and 25 Seconds!”

Targeted your audience: Knowing exactly who you are talking to helps increase open rates by hitting the particular interests they have. “Only open if you’re a frequent traveler tired of all the standing in lines!”

Lists and Tips: In this day and age of zero time for tasks, helpful lists trick and infographics work wonders for your open rates. It’s a simple way to do research for the time-challenged.

Superlatives: “Fastest”, “Easiest” and “Best” when used in your emails are among the most opened subject lines you’ll find. NO one wants to spend time separating the wheat from the chaff.

Answers: Frequently email subject lines that provide answers for common questions in your market are top openers. “10 Reasons Why You Aren’t Getting Paid What You’re Worth!”

Try using some of these types of subject lines and see your open rates soar!