10 LinkedIn Tips You Want to Know

10 LinkedIn Tips You Want to Know

10 Cool Tips for Your LinkedIn Toolbox

Just knowing that LinkedIn is one of the top social networks out there for business professionals will get you no closer to making great use of the platform than if you never heard of it. To put it simply, LinkedIn can be a terrific source for leads and new business, but only if you know how to get past the casual user level. The truth is, many of LinkedIn’s best features are not available to the dilettante, so making sure you dive in with both feet into LinkedIn is key.

To help you with that, here are 10 awesome LinkedIn tips to get you started.

10 LinkedIn Tips to Maximize Your Reach

Customize your profile URL – Don’t forget to customize your URL with your or your company’s name. This of course lends an air of professionalism to your page.

Put a LinkedIn Profile Badge on your site – Easy to do and a nifty tool for increasing connections and site authority. Pick from a few different designs.

Optimize your Company Page – Utilize all the features you can on your company page in order to make it stand out from the crowd.

Get skill endorsements – List your skills when you complete your profile, as many of your connections will not hesitate to make the one + click needed to give you an endorsement.

Leverage your LinkedIn Groups – There are two distinct advantages here: you can direct message members of the group who you are not connected with, and you’ll also be able to view profiles.

Create Showcase Pages – Since LinkedIn got rid of the Products & Services tab, you’ll want to use Showcase Pages to promote products and services directly.

Directly mail your group – A cool little feature called LinkedIn Announcements allows you to directly mail the members of your LinkedIn groups once weekly.

Get LinkedIn to send you leads with Saved Searches – By saving your searches on LinkedIn they will send you new leads according to the search parameters you entered. Can you say free leads?

Ask for Introductions – Find someone connected to one of your connections that you’d like to connect with? Simply ask them for an introduction, or permission to say that you two are connected. This is very effective and can help you get great connections you might otherwise not be able to.

Reorder Your LinkedIn Skills – You now have the ability to edit your skills and within that you can reorder your skills to emphasize what you’d like to. It can also lessen the number of no-picture endorsers present there.