Online Success Through Offline Marketing

Online Success Through Offline Marketing

Online marketing strategies have become frontstage in the promotional world. There are still, however, several offline marketing techniques that produce great results. In fact, offline tactics have been shown to increase online effectiveness by 40 percent. Additionally, many of these offline strategies have proven effective at creating positive online results. Here are just a few…

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3 Marketing Lessons Learned from Doomsday Preppers

3 Marketing Lessons Learned from Doomsday Preppers

Doomsday preppers, typically just referred to as “preppers,” are people who actively prepare for a catastrophic collapse of society. It could be by building bunkers or learning outdoor skills, and these people aren’t a rare breed. The show “Doomsday Preppers,” in fact, drew 4 million viewers for its premiere. With this currently being so popular,…

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These Offline Marketing Mistakes Are Hurting Your Business

These Offline Marketing Mistakes Are Hurting Your Business(1)

While online marketing is obviously very important, it doesn’t mean that local business owners should ignore offline strategies. Even in the newspaper business – a dying industry – three-fourths of advertising revenue comes from offline ads. This proves that entrepreneurs can’t solely focus on digital. If they’re making the following offline marketing mistakes, though, it…

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