5 Digital Marketing New Year’s Resolutions for 2018

After the last echoes of ringing in the New Year subside, everyone reflects on how to make 2018 better through their own actions. If you’re a digital marketer, this time marks the perfect opportunity to set ambitious goals and pledge to cut out bad habits. To help inspire you to do better in the New…

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After the Freebie: Turning Them into Paying Customers

Whether you are in the software business or run a small restaurant in your local market, you have likely engaged in providing a “freebie” to get potential new clients in the door. Of course, this sometimes does not convert to a permanent customer. Instead of thinking this means freebies do not work, figure out what…

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Using Local Marketing to Attract Tourists and Visitors

Using Local Marketing to Attract Tourists and Visitors

Half of all consumers who conduct local searches on their smartphones visit a store within 24 hours. This is a well-known statistic that shows how important local marketing is in attracting community members. As it turns out, though, this type of promotion is also essential for bringing in visitors and tourists. That’s why these local…

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