These Offline Marketing Mistakes Are Hurting Your Business

These Offline Marketing Mistakes Are Hurting Your Business(1)

While online marketing is obviously very important, it doesn’t mean that local business owners should ignore offline strategies. Even in the newspaper business – a dying industry – three-fourths of advertising revenue comes from offline ads. This proves that entrepreneurs can’t solely focus on digital. If they’re making the following offline marketing mistakes, though, it…

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3 Direct Mail Marketing Mistakes Local Businesses Must Avoid

3 direct mail marketing mistakes local businesses must avoid

3 Direct Mail Marketing Faults Local Business Owners Must Evade You obviously want to get people’s eyes on your goods and services when sending out marketing materials. This does not mean, though, that failing to provide a compelling offer is acceptable. Maybe you are having a big sale, offering a price reduction for new clients…

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