3 Marketing Strategies that Increase Customer Loyalty

3 Marketing Strategies that Increase Customer Loyalty

Customer loyalty can be a fickle thing. In fact, nearly 80 percent of consumers say a single negative customer service experience could prompt them to change companies. Obviously, great customer service is essential, but are there marketing strategies that improve customer retention as well? The following three tactics point towards “yes.” Showcase Expertise in the…

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How to Turn Free Customers into Long-Term Clients

How to Turn Free Customers into Long-Term Clients

Getting People to Purchase After Delivering Free Trial Begin Contact Quickly Research indicates that 90 percent of leads actually go cold within an hour. And that means you need to initiate contact almost immediately. The easiest way of doing this is by sending an email. Whether you get it by having someone subscribe to a…

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