11 Steps to a Successful Social Media Contest

Running contests on social media offers one of the best strategies for getting audiences engaged, earning shares, and generating impressions. Following a careful procedure can increase your contest’s chances of success. On the other hand, not having a plan and a strategy can mean that even the most popular contests accomplish little in the way…

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3 Facebook Contest Mistakes Local Businesses Must Avoid

3 Facebook Contest Mistakes Local Businesses Must Avoid

Holding a contest where the prize is a weekend getaway, free airline flight or brand new iPad will naturally get plenty of engagement. Unfortunately, much of it won’t be the engagement you want. This is because these prizes will attract anyone instead of just those who might actually purchase your product. Offer gift certificates for…

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