How do search engines work – Web Crawlers

web crawlers

It is the search engines that finally brings your website to the attention of prospective customers. Hence it is better to know how these search engines actually work and how they present information to the customer initiating a search. There are basically two types of search engines. The first is robots called crawlers or spiders.…

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What is Search Engine Optimization

what is optimization

What Is Search Engine Optimization Search Engine Optimization is a process of choosing the most appropriate targeted keyword phrases related to your site and ensuring that this ranks your site highly in search engines so that when someone searches for specific phrases it returns your site on tops. It basically involves fine tuning the content…

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The Small Business Marketing Formula

Small business formula

In the last six years, hundreds of marketers and owners have attended our marketing seminars. The focus of these seminars has been two topics. Getting prospects to pay attention and respond to your marketing and then nurturing and developing those prospects into loyal clients. While the focus of those seminars is title marketing, I am…

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