7 Awesome Tips for Filling Up Your 2015 Content Calendar

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How to Create an Bursting Content Calendar for 2015

Going into a new year we like to look at what we should do to make elements of our content marketing improve, and this year is no different. Since content is still the once and future king, it is completely appropriate to give it importance.

We have to do this, keeping in mind of course that the landscape for content marketing currently demands quality, and a little bit more extensive work, which means planning and leverage are two key elements we’ll need to embrace.

So let’s jump right into what you should consider when doing your content marketing planning.

7 Ideas for content that you can utilize in 2015

Use more Video – You’ve heard this before, but the effectiveness of video for content marketing is becoming more and more widespread. There’s simply no end in sight, and the fact is video remains a fantastic vehicle for delivering magnificent visual content. If you haven’t by now, make expanding your video for content marketing a priority this year.

Use social media more effectively – Take full advantage of what social media can do for your content marketing. It can be a platform, it can promote, and it can also be a valuable intelligence tool.

See what worked in 2014 – Go back through your analytics and customer interactions in 2014 and see what people are talking about, and which pages and topics were most visited. This is a clue!

Ask the horse’s mouth – Ask your audience directly what they like or want to see, through the use of a poll, quiz, contest or survey. Bribe them if necessary!

Get into Repurposing your content – What worked before can work again, in a slightly different form. A popular post can morph into a video, slideshow, Facebook post or more.

Content Curation – Curating awesome content from other sites is a good way to import great content, gain authority and offer value for your readers.

Try something new – There are undoubtedly forms of content you’ve yet to try that your audience may find interesting and informative. This might include podcasts, image directories like Pinterest and Instagram, or more. Don’t be afraid to experiment!

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